Broker Check

Life Event Financial Counseling

Where do you want to go? We'll get there, together.

Let's Talk

When Life Happens, We Can Help

Whether you're planning for the future or dealing with something unexpected, there's more than just your finances to think about. From family and home to work and retirement, we can help you feel good about your options and your decisions. At Peters Financial, we are here to help you every step of the way no matter what life throws at you. 

Birth Life Event - Peters Financial

Live Event Examples

Death - The death of a spouse or loved one is devastating and can be disorienting for those mourning. For the last forty years, we have counseled our clients through the financial uncertainty that comes with the death of a loved one. We build our portfolios and financial plans to transfer seamlessly to the surviving beneficiaries. This ensures that you will not have to worry about financial concerns during an already challenging time. We are happy to work with your tax/estate attorney to create a plan that ensures your assets transfer smoothly. This will also ensure your dependents will continue to receive the financial support they need.

Marriage - If you or a loved one are planning to get married, we are happy to help you determine how to fund the expenses of a wedding.

Divorce - Navigating a divorce involves more than deciding who gets what. We will work with you and your attorney to ensure that your financial assets are safe.

Having or Adopting a Child - Brining a child into your life can be exciting and overwhelming. We can help you prepare financially, logistically and emotionally. 

Major Purchases - From buying your dream car to making some needed renovations to your home, we can help you plan for these big commitments and the costs. 

Starting a Business - If you are thinking about making the jump and starting your own business, it is extremely helpful to understand your personal finances and what goals you'll need to hit to sustain your desired lifestyle. 

Cameron Gunter

Cameron Gunter

Operations Manager & Associate Financial Analyst

Edwin L.

Edwin L. "Pete" Peters, Jr.

Principal, Financial Advisor

Taylor Fuller

Taylor Fuller

Client Services Associate

Yvonne Kelly

Yvonne Kelly

Client Service Manager

Mobile Office

 Address
153 West I 65 Service Road North
Mobile, AL 36608


 Hours
Monday - 8am-5pm
Tuesday - 8am-5pm
Wednesday - 8am-5pm
Thursday - 8am-5pm
Friday - 8am-5pm


 Phone
(251) 342-4874


Frequently Asked Questions

  • Financial advisors play a crucial role in helping individuals manage their finances and work towards their financial goals. They provide professional guidance and experienced in various areas of personal finance, ensuring that their clients make informed decisions. The general areas of experienced include financial planning, investment management, and retirement planning. Some financial advisors may offer additional services based on their experienced and clients’ needs. These can include tax planning, estate planning, insurance analysis, education funding, and legacy planning.

    Remember, the role of a financial advisor is to provide objective advice and assist in making informed financial decisions. They act as a partner and guide, helping you navigate complex financial matters and working towards your financial well-being.

  • Deciding when to hire a financial advisor depends on many factors. No one answer applies to all, but certain situations may require professional guidance to help you achieve your financial goals. Here are a few key factors to consider:

    • Complex Financial Goals: If you have complex financial goals such as retirement planning, estate planning, or tax optimization, it can be beneficial to seek the experienced of a financial advisor. They can help you navigate the complexities and develop a comprehensive plan to achieve your objectives.
    • Professional Comfort: Not everyone has the time or experienced to manage their finances effectively. Hiring a financial advisor can save you valuable time and provide you with comfort knowing that a professional is overseeing your financial affairs.
    • Life Events: Life events like marriage, birth of a child, divorce, or inheritance can significantly impact your financial situation. A financial advisor can help you navigate through these changes in your life and provide guidance on how to adjust your financial plans accordingly.
    • Lack of Knowledge: If you lack knowledge or experience in investments, a financial advisor can provide valuable insights and help you make informed investment decisions. They can assess your risk tolerance, determine suitable investment options, and monitor your portfolio for optimal performance.
    • Objective Third-Party: Sometimes, it's beneficial to have an objective third-party perspective on your financial situation. A financial advisor can provide unbiased advice, identify blind spots, and offer personalized strategies tailored to your specific circumstances.
    • Captain for Stormy Seas: During times of market volatility or emotional stress, it can be challenging to make rational financial decisions. A financial advisor can act as a calming influence, guiding you through turbulent times and helping you avoid impulsive decisions that could negatively impact your long-term financial well-being.

    The decision to hire a financial advisor is highly personal and should align with your individual needs and circumstances. Consider the complexity of your financial goals, available time and experienced, and any major life events that may impact your financial situation. By carefully evaluating these factors, you can determine whether hiring a financial advisor is the right choice for you.

  • Selecting the right financial advisor is a critical decision that can significantly impact your financial future. By considering these practical tips, you can ensure that you find an advisor who aligns with your individual preferences and needs.

    • Before embarking on your search for a financial advisor, take the time to clearly define your financial goals and needs. Are you looking for help with retirement planning, investment advice, or comprehensive financial planning? Understanding your specific requirements will help you find an advisor with the appropriate experienced and services.
    • When evaluating potential financial advisors, it's essential to check their credentials and experience. Look for advisors who hold recognized certifications, such as a Master’s of Financial Planning & Counseling, Chartered Financial Consultant (ChFC), or Certified Financial Planner (CFP®). Additionally, consider their years of experience and whether they have worked with clients in similar circumstances to yours.
    • Financial advisors may charge fees or commissions in different ways, such as commissions on purchases and sales of securities, hourly rates, flat fees, or a percentage of your assets under management. Decide which fee or commission structure aligns with your preferences and financial situation. Ensure that you fully understand and are comfortable with the advisor's fee structure before engaging their services.
    • Ask friends, family, and colleagues for recommendations or referrals to financial advisors they trust. Personal recommendations and customer reviews can provide valuable insights and help you gauge the advisor's level of experienced and professionalism.
    • Don't hesitate to interview multiple advisors before making a decision. Prepare a list of questions that are important to you and your financial goals. Ask about their investment philosophy, approach to financial planning, and how they communicate with clients. This will give you a sense of their compatibility and whether they are the right fit for your needs.
    • Lastly, trust your instincts when selecting a financial advisor. A professional relationship with an advisor requires trust and open communication. If something doesn't feel right during the interview process, it may be a sign to keep searching for the right fit.
  • A fiduciary is a person who must keep your financial welfare in mind legally. Not every financial advisor has this duty. So, knowing how to spot one is crucial. Here are some helpful tips:

    • Just ask them. You could simply inquire if they’re a fiduciary and maintain that standard. They need to provide an honest answer and documentation if requested.
    • Look at their qualifications. Certain titles such as a Master of Financial Planning and Counseling, Chartered Financial Consultant (ChFC), Certified Financial Planner (CFP®), or a investment advisor representative (IAR), make it a requirement to be a fiduciary for clients.
    • Examine their disclosure statements. All advisors registered with the SEC or a state authority offer a Form ADV. This paperwork reveals their offerings, charges, potential conflicts, and disciplinary records. It is available on the SEC website or via request.
  • There is no definitive answer to how much money you should have before getting a financial planner, as different types of planners may have different requirements and fees. However, some general guidelines are:

    • If you have no or very little savings, you could benefit from a financial planner who can help you create a budget, reduce your debt, and start saving for your goals. These planners may charge a flat fee, an hourly fee, or a monthly fee for their services. They may not require a minimum amount of assets to work with you.
    • If you have some savings, such as between $100,000 and $500,000, you could benefit from a financial planner who can help you invest your money wisely, plan for retirement, and optimize your taxes. These planners may charge a percentage of your assets, typically around 1% to 1.5%, to manage your money on an ongoing basis. For younger clients who are getting started, Advisors may have a lower minimum asset threshold, such as $50,000, or $100,000.
    • If you have a large amount of savings, such as $1 to $10 million, you could benefit from a financial planner who can offer you comprehensive wealth management, including estate planning, charitable giving, and risk management. These planners may charge a lower percentage of your assets to manage your money on an ongoing basis. They may have a higher minimum asset threshold, such as $500,000, $1 million, or more.
  • Yes, it's possible to hire an out-of-state financial advisor. Just note some key points. All investment advisors (IAs) and their representatives (IARs) must be registered with the local securities regulator or qualify for a registration exemption. If the advisor you have in mind lives out of state, they should be registered in your state. That's if they have over five clients there or meet other registration needs.

  • There can be a few downsides to hiring a financial advisor:

    • Like most things in life, hiring a financial advisor is not free. While there are fees associated with the services your advisor provides, if he or she is well qualified, what you pay in fees will be well worth the benefit and comfort you receive. Make sure to have a candid discussion about costs when entering a new advisor relationship.
    • It’s possible to get a below-average or unfit advisor. They might not have your best interest at heart, give misleading advice, or try to sell unnecessary items.
    • Your advisor may have ties to certain companies or products that could lead to conflicting interests. Perhaps they get rewards for suggesting specific investments. It is important to determine if your advisor is independent or if they sell proprietary products.
    • Some advisors concentrate only on stocks, bonds, and mutual funds. They might overlook other key parts of your financial plan like insurance, planning for your estate, and tax strategies.
  • While robo-advisors are gaining popularity, they are unlikely to replace human financial advisors. Here are some reasons why:

    • Robo-advisors struggle with complex personal finance scenarios. Human advisors give deeper, tailored advice. Human advisors look into areas like taxes, future planning, insurance, risk control, and client behavior. Plus, they handle change and market shifts better than robo-advisors.
    • Robo-advisors cannot give the emotional help that human advisors can. Human advisors can gain a client’s trust, understand their wants, and talk to them on a basic human level.
    • Robo-advisors may not be able to compete with the hybrid model that combines human and digital advice. Some financial firms are offering this option, which allows clients to access both the convenience and efficiency of advanced technology and the experienced and guidance of human advisors.